In this world of technology and convenience, saying “yackety yack, we’ll talk back”, is not a bad thing, in fact, it is a trend that is on the rise. We are talking about live chat for your website. As a consumer, we see a chat box nearly on every website we go to these days, and it is becoming one of the most used forms of communication between a company and their customers.
Because of technology, people are on the go more and more and multi-tasking. They are looking for a way to communicate with you without having to pick up the phone and stop what they are doing. Did we mention, they also are expecting an immediate response? 92% of customers feel satisfied when they use the live chat feature when dealing with businesses, more than any other communication option (Forbes). That is huge; 92% of your customers would prefer to communicate with you via live chat.
50% of consumers say that having a live person answer questions in the middle of a purchasing decision is one of the most important features a brand can offer (Forbes). Consumers are not just looking for a live person over the phone, in fact, 59% of consumers say that they would rather go through additional channels to contact customer service than use their voice to communicate (Business Insider). You read that correctly. Having live chat functionality on your website can increase your sales by over half.
Simply having live chat on your website will not serve as a solution. As a company, you need to utilize the chat feature and not only use it to live communicate with customers, but also to gather leads. Not every person who is communicated with in your live chat will convert to a sale immediately; however, they were looking for your products and services, and are a warm lead for your organization. Use their gathered information to reach back out via another form of communication. Stay at the front of their minds.
Water Bear Marketing knows how important it is for you to communicate with your consumers 24/7 and to convert website visitors into customers. We offer a live chat solution that is powered by 24-hour support staff to answer your website visitors’ basic questions and help turn them into sales and leads. Water Bear Marketing provides our clients with detailed tracked leads that allow them to continue the conversation with their prospects and customers. Our clients receive contact names, phone numbers, emails, and date and time of the contact to the business.
Don’t be left out of the conversation. Get yackety with your website visitors today. To learn more about Water Bear Marketing live chat, contact us for a free consultation.