What is GeoIntention?
GeoIntention is a cornerstone in Water Bear Marketing's array of proprietary technologies and targeting capabilities, representing a pivotal advancement in our approach to ad campaigns. Through GeoIntention®, we've successfully eradicated ad impression waste while enabling our customers to target their ideal audiences precisely. Our approach involves tailoring your advertising program through a multi-faceted strategy, including setting geographical parameters around a physical location, leveraging keyword research, closely analyzing your competitive landscape, understanding the nuances of products or services offered in your industry, and enhancing targeting precision with layers of demographic data, such as age and gender.
But that's not all. Our capabilities extend to pinpointing specific business types, whether hair salons, grocery stores, real estate offices, or any niche, by tracking recent visits within the last 30 days. GeoIntention empowers us to use the full scope of our targeting expertise and technology to maximize our clients' return on ad spend with precision and efficiency. It's a testament to our dedication to delivering results that are not only accurate but also cost-effective.
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Proprietary Targeting Solutions
GeoDemo
BannerAds with GeoDemo is a Water Bear Marketing product that helps our customers target based on a defined geographic area and demographics, so that we can hone in on your ideal customers. We are able to eliminate ad impressions waste while still getting your brand in front of the majority of people.
GeoIntention
GeoIntention customizes advertising programs by using a radius around a physical location, keyword research, competitive landscape, industry products/services, and layers of demographic targeting such as age or gender. Additionally, we target specific business types (hair salons, grocery stores, etc.) that people have visited in the last 30 days.
ReEngage
ReEngage is a Water Bear Marketing product that enables our customers to communicate with people who have previously engaged with them. Using BannerAds, we cover over 96% of ad spaces available, to help our clients advertise in front of people who have previously visited their website. Keep the conversation moving forward with ReEngage.