GeoIntention® is a Water Bear Marketing proprietary technology and targeting capability. With GeoIntention®, we eliminate ad impression waste and help our customers target their ideal audiences. We customize your advertising program by using a radius around a physical location, keyword research, your competitive landscape, products or services offered in your industry, and layers of demographic targeting such as age, or gender. Last but not least, we can add in targeting specific business types (hair salons, grocery stores, real estate offices) that people have visited in the last 30 days. With GeoIntention®, we are able to leverage our targeting and technology to maximize our clients’ return on ad spend accurately and efficiently.