Video Marketing
In today’s world, filled with technology and continuous changes, businesses are constantly seeking innovative ways to captivate their target audience and turn clicks into meaningful conversions. One tool that consistently proves its efficiency, is video. Embracing video marketing in can be a game changer for your business. A recent study shows that as many as 91% of consumers want to see more online video content from brands, with 96% of marketers saying that video is an ‘important part’ of their marketing strategy. Also, 89% of people say that watching a video has convinced them to buy a product or service.
With Water Bear Marketing's OnlineVideo, you are able to get in front of people, leveraging video content that can be linked back to your website or landing page, to over 70% of adults who are on mobile, desktop, or tablet devices. We eliminate wasted ad impressions by leveraging our technology and proprietary targeting products.
Videos are a quick, easy, and entertaining way for you to reach viewers who you may not have captivated with other forms of online or offline marketing. Several studies have found that businesses using video in their marketing see a much higher qualified lead generation than other forms of advertising. Whether it's through personalized video messages, product tutorials, or customer testimonials, video content serves as a persuasive force, guiding leads towards making the crucial decision to convert to customers.
Elevate your brand's online presence and drive tangible results by reaching out to Water Bear Marketing for a tailored approach to online video excellence.
Online Video Targeting Capabilities
GeoDemo
OnlineVideo with GeoDemo is a Water Bear Marketing product that helps our customers target their ideal audience with more of a shotgun approach, while still eliminating ad impressions. Key Elements of Water Bear Marketing's GeoDemo campaign: We start by targeting a DMA, state, or the whole country. Then, we add in basic layers of targeting based on your ideal demographic targeting, such as age or gender.
GeoIntention
OnlineVideo with GeoIntention is a Water Bear Marketing product that eliminates ad impression waste and helps our customers target their ideal audiences. We customize your advertising program by using a radius around a physical location, keyword research, your competitive landscape, and products or services offered in your industry. Last but not least, we target specific business types (hair salons, grocery stores, real estate offices) that people have visited in the last 30 days.
ReEngage
OnlineVideo with ReEngage is a Water Bear Marketing product that enables our customers to communicate with people who have previously engaged with them. Using OnlineVideo ads, we help our clients advertise to people who have previously visited their website. This gives you additional opportunities to be in front of people who have previously showed interest in your business. Keep the conversation moving forward with ReEngage.
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Reporting Dashboard
At Water Bear Marketing, our top priority is exceeding your marketing expectations. We ensure 24/7 accessibility to our reporting dashboard, empowering our customers with real-time campaign performance insights, available anytime and anywhere. Our mission is to optimize your return on investment by closely monitoring results and fine-tuning your marketing campaigns accordingly.
We maintain a consistent dialogue with our clients, conducting regular meetings, whether in person or virtually, to assess campaign performance, implement necessary adjustments, and elevate outcomes.
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Water Bear Marketing is a 100% US-based advertising agency.
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Water Bear Marketing®, Advertising With Intelligence®, GeoDemo®, GeoIntention®, ReEngage®, AdPantry®
are Registered Trademarks of Water Bear Marketing LTD Cleveland, Ohio.