stop follow Water Bear Marketing's brand standards

PLEASE READ THESE 5 SIMPLE INSTRUCTIONS BEFORE USING WATER BEAR MARKETING'S LOGOS OR FONTS

stop follow Water Bear Marketing's brand standards
  • Please Make Sure You Have Selected And Download The Full-Size Image. DO NOT Download The Thumbnail And Stretch The Image.
  • If You Need A Specific Size Image Or A Variation Of Our Standard Logos, DO NOT Attempt To Create One On Your Own Without Written Consent.
  • To Use Our Logo In Printed Materials, Please Reach Out For Approval And to Get The Appropriate Print Quality Images.
  • DO NOT Attempt To Change Or Alter Any Of Water Bear Marketing's Colors Without Written Consent.
  • If You Have Any Questions Or Concerns, Please Reach Out To Our Customer Service Department CustomerService@WaterBearMarketing.com. We, Will, Make Accommodations For Custom Requests.

WATER BEAR MARKETING'S BRAND AND STYLE GUIDE

Primary Company Colors

WBM ORANGE

WBM BLUE

WBM GREY

PANTONE: 715 C PANTONE: 285 C PANTONE: 430 C
CMYK: 0.54.94.0 CMYK: 91.53.0.0 CMYK: 55.41.38.5
RGB: 247.147.43 RGB: 0.115.206 RGB: 123.134.140
HEX: #F78D2B HEX: #0071CE HEX: #7B868C

Primary Company Fonts

BEBAS ]- "WATER BEAR" Logo Text

Arcon ]- "MARKETING" Logo Text

Alternative Company Fonts

ROBOTO ]- "WATER BEAR" Logo Text

Comfortaa ]- "MARKETING" Logo Text

How to Install Fronts on Your PC

  1. Follow instructions to download the fonts
  2. Find where the file was downloaded to your computer
  3. Unzip/Extract the file. (right-click usually works)
  4. Open the new unzipped file
  5. Right-click on the individual font types and click install
  6. Fonts and font styles should now be available

PRIMARY HORIZONTAL LOGO

Water Bear Marketing™ PRIMARY HORIZONTAL LOGO

PRIMARY SQUARE LOGO

Water Bear Marketing™ PRIMARY SQUARE LOGO

WBM BLACK SECONDARY HORIZONTAL LOGO

Water Bear Marketing™ BLACK SECONDARY HORIZONTAL LOGO

WBM BLUE SECONDARY HORIZONTAL LOGO

Water Bear Marketing™ BLUE SECONDARY HORIZONTAL LOGO

WBM GREY SECONDARY HORIZONTAL LOGO

Water Bear Marketing™ GREY SECONDARY HORIZONTAL LOGO

WBM WHITE SECONDARY HORIZONTAL LOGO

Water Bear Marketing™ WHITE SECONDARY HORIZONTAL LOGO

WBM ORANGE SECONDARY HORIZONTAL LOGO

Water Bear Marketing™ ORANGE SECONDARY HORIZONTAL LOGO

WBM BLACK SECONDARY SQUARE LOGO

Water Bear Marketing™ BLACK SECONDARY SQUARE LOGO

WBM GREY SECONDARY SQUARE LOGO

Water Bear Marketing™ GREY SECONDARY SQUARE LOGO

WBM WHITE SECONDARY SQUARE LOGO

Water Bear Marketing™ PRIMARY WHITE SQUARE LOGO

WBM ORANGE CIRCLE SECONDARY SQUARE LOGO

Water Bear Marketing™ ORANGE CIRCLE SECONDARY SQUARE LOGO

Use of Advertising With Intelligence™

  • There are spaces between Advertising, With, and Intelligence
  • The A, W, and I must be capitalized when using Advertising With Intelligence™
  • The primary font used is Arcon and the alternative font is Comfortaa (Google font)

Use of GeoIntention™ and ReEngage™

GeoIntention™

  • There are no spaces between Geo or Intention™
  • The primary font used is BEBAS and the alternative font is ROBOTO (Google font)

ReEngage™ & Product Subsets

  • There are no spaces between ReEngage™
  • There is a space when adding the specific product type such as Email, Banner Ads, Text, Social, or U.S. Mail
  • The R, E, and the first letter of the specific product type must be capitalized when using ReEngage™ (Email, Banner Ads, Text, Social, or U.S. Mail)
  • The primary font used is BEBAS and the alternative font is ROBOTO (Google font)
GeoIntention™
ReEngage™
ReEngage™ Email
ReEngage™ Text
ReEngage™ Social
ReEngage™ U.S. Mail
ReEngage™ Banner Ads